If you are a business owner, one of the most expensive tasks you have ahead of you is the building of a website. Designing a website yourself may seem daunting, but it can be done and it will save you a great deal of money. Still, you want to do a good job with this task. The following tips will help you get started.

HTML5 video is set to become the next standard for displaying videos on the web and naturally, you should offer both a way in which users can stream your content through an HTML5 format as well as another format such as flash for those who have an older browser version.

Don’t use splash pages for your site unless required by law, and especially don’t use a Flash intro. Most people just want to get to your content as quickly as possible, and don’t care to look at useless splash pages. If you have some amusing content that you absolutely want visitors to see, integrate it into the homepage instead.

Your site must be simple to navigate if you want to attract visitors. Your links need to be prominently placed, easy to understand and functional. You can also make navigating your site easier with a menu. Make sure you have links back to your main pages accessible on every single page of your website; that way, visitors are able to always get around.

You don’t ever want to use too much graphics. Some images are necessary. However, too many are overwhelming. Use graphics for improvement, not decoration. Having the right amount of graphics will improve your site’s usability and reduce the clutter.

Use ALT tags whenever possible. These helpful tags describe an image to a viewer, assisting the visually impaired, as well as those who prefer to browse without images. As an added bonus, some search engines include these tags in their rankings, so you may get a boost by using them.

Ensure people can easily scan your information. Most people do not read all the text on a website; instead, they scan for interesting tidbits. Use sub-headers to break text into sections your readers will appreciate. The top of the page is the correct placement for your highest quality information. In this way, your visitors will have a good experience and get the information they need.

A good bit of experience is needed to evolve from building basic websites to more sophisticated website design. You are bound to make some errors along the way. However, when you apply the basic tips you’ve just been given, you’ll be off to a great start. Good luck.

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